Ulta, Target to End Beauty Mini-Shop Partnership in 2026

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Ulta, Target to End Beauty Mini-Shop Partnership in 2026
Ulta, Target to End Beauty Mini-Shop Partnership in 2026

An Ulta Beauty store sign in the Manhattan borough of New York on March 8, 2022. Carlo Allegri/Reuters

Ulta will wrap up its mini-store partnership in Target stores after the current contract ends in August 2026, the companies said on Thursday.

The partnership, announced in November 2020 and rolled out in August 2021, aimed at giving Target shoppers greater access to prestige beauty brands.

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