The logo of Chinese e-commerce company Temu displayed on a mobile phone holding in front of a screen bearing a website page of the e-commerce company, in Brussels, on Nov. 4, 2024. Nicolas Tucat/AFP via Getty Images
Chinese low-cost online retailer Temu has agreed to pay $2 million to settle allegations that it failed to provide shoppers with the information needed to avoid or report fake or unsafe goods, federal regulators said.
The Federal Trade Commission (FTC) announced on Sept. 5 that Boston-headquartered firm WhaleCo, which operates as Temu in the United States, will pay the penalty to resolve alleged violations of the INFORM Consumers Act of 2023. The law mandates that online marketplaces must disclose detailed seller information to buyers and provide clear, accessible reporting tools on product listing pages for any third-party seller making at least 200 sales and generating $5,000 or more in revenue over a 12-month period.
