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Tao Wang Professor of Strategy EM Lyon Business School

Europe

Absinthe: what the ban on Frances aromatic spirit teaches us about modern day blaming and shaming

The potent emerald-green blend of wormwood, green anise and fennel, known as “the Green Fairy,” was once celebrated by the French society, including artists from Baudelaire to Van Gogh. By the early 1900s, France consumed more absinthe than the rest of the world put...
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