
The Cracker Barrel Old Country Store logo is displayed on a large rooftop sign in Mount Arlington, N.J., on Aug. 22, 2025. Gregory Walton/AFP via Getty Images
President Donald Trump on Tuesday urged Cracker Barrel to give up its new logo and redesign. The president’s statement comes as the company received a torrent of online criticism about its recent rebranding.
“Cracker Barrel should go back to the old logo, admit a mistake based on customer response (the ultimate Poll), and manage the company better than ever before,” Trump wrote on Truth Social.