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Omnicom Plans 4,000 Layoffs as Merger Creates Largest Ad Agency

By: Mary Prenon

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Omnicom Group and Interpublic Group logos, in this illustration taken on Dec. 9, 2024. Dado Ruvic/Illustration/ReutersOmnicom Group Inc., a global media, marketing, and communications holding company, announced on Dec. 1 its new strategic plans and executive leadership following the finalization of its acquisition of Interpublic Group of Companies Inc.However, the $13 billion deal comes with a cost of 4,000 staff reductions and a reshuffling of legacy advertising agencies within its total portfolio.
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